New publication: Selling Successfully at a Farmers Market

UNH Cooperative Extension expert Nada Haddad, an Extension food and agriculture field specialist, has produced a publication for those vendors selling at farmers markets throughout New Hampshire.

The 12-page “Selling Successfully at a Farmers Market” offers more than 35 marketing and merchandising tips for those selling, or thinking of selling, at farmers market.

New Marketing Fact Sheet

New Marketing Fact Sheet

Product quality, sales areas and presentation, pricing, signage, branding, retaining loyal customers, safety, and planning are just a few examples of the information available in the publication that will help make vendors’ sales and customer shopping experiences successful.

“Good quality produce and good farm products are only a fraction for selling successfully at the farmers market,” Haddad said. ”There are many more specifics that growers, market vendors and market managers should look into. The publication also covers the rules and regulations that affect the sales of products at farmers markets.”

This publication can be downloaded for free HERE.

For more information, contact Haddad at Nada.Haddad@UNH.edu or (603) 679-5616.

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